{"id":4976,"date":"2014-08-05T13:06:00","date_gmt":"2014-08-05T11:06:00","guid":{"rendered":"https:\/\/progress.twelvetwentystage.com\/wearables-where-function-meets-fashion\/"},"modified":"2023-10-19T12:14:38","modified_gmt":"2023-10-19T10:14:38","slug":"wearables-where-function-meets-fashion","status":"publish","type":"post","link":"https:\/\/progress.twelvetwentystage.com\/nl\/bloggen\/wearables-where-function-meets-fashion\/","title":{"rendered":"Wearables: where function meets fashion"},"content":{"rendered":"<p>Wil de wearable naast de early adopters ook het grote publiek bereiken, dan zal hij qua vorm toegankelijker moeten worden. Geen blok aan het been (of je pols), maar een modestatement, dat naadloos past bij jouw identiteit en complete look.<\/p>\n<p>We kennen allemaal de wearables als Google Glass, de Gear Fit en de <a href=\"http:\/\/www.g-shock.eu\/nl\/aboutgshock\/bluetooth\/\" target=\"_parent\" rel=\"noopener\">G-Shocks<\/a> met bluetooth-functie. Stuk voor stuk mooie innovaties die we met interesse bekijken. Ze zijn alleen allemaal ontworpen met mannen als uitgangspunt. En dat is ook niet zo gek, want mannen zijn immers over het algemeen gek op gadgets en zullen deze eerder omarmen dan vrouwen (meestal dan). Maar voor de enkele vrouw die zich eraan waagt, is het toch een beetje afzien met deze ietwat lompe accessoires.<\/p>\n<p>Dat kan beter, dacht ook onze klant Netatmo. Samen met een ontwerpster die onder andere bekend is van haar ontwerpen voor Louis Vuitton, ontwierpen ze de <a href=\"http:\/\/www.netatmo.com\/nl-NL\/product\/june\" target=\"_parent\" rel=\"noopener\">JUNE<\/a>. In de eerste plaats is het een prachtige sieraad, verkrijgbaar in drie kleuren zodat het met elke garderobe matcht. In het sieraad zit een UV-sensor verwerkt, die in combinatie met een app advies geeft over je dagelijkse maximale dosis zon. De JUNE wordt de nieuwe \u2018beauty routine\u2019 voor elke vrouw. Vrouwen dragen \u2018m graag \u00e9n worden bewuster over huidveroudering en schade door te veel zon. De ideale combi van fashion en function dus.<\/p>\n<p>Slechts enkele fabrikanten richten zich met hun wearables specifiek op vrouwen. <a href=\"https:\/\/ringly.com\/\" target=\"_parent\" rel=\"noopener\">Ringly<\/a> is hier een ander voorbeeld van. Deze stylish ring geeft je meldingen van je belangrijkste berichten en afspraken.<\/p>\n<p>Hoe fijn zou het zijn als je zelf je matchende montuur voor je Google Glass kan kiezen? Of je smartwatch een elegant design krijgt zodat \u2018ie zelfs bij een cocktailjurkje niet uit de toon valt? Ik kijk er in ieder geval naar uit!<\/p>\n<p><a href=\"https:\/\/twitter.com\/linda_progress\" target=\"_parent\" rel=\"noopener\">Linda<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wil de wearable naast de early adopters ook het grote publiek bereiken, dan zal hij qua vorm toegankelijker moeten worden. Geen blok aan het been (of je pols), maar een modestatement, dat naadloos past bij jouw identiteit en complete look.<\/p>\n","protected":false},"author":4,"featured_media":4807,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"class_list":["post-4976","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bloggen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wearables: where function meets fashion - Progress Communications<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wearables: where function meets fashion - Progress Communications\" \/>\n<meta property=\"og:description\" content=\"Wil de wearable naast de early adopters ook het grote publiek bereiken, dan zal hij qua vorm toegankelijker moeten worden. 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